Someone once said that the difference between traditional marketing and Web marketing is the difference between getting attention and giving attention. I couldn’t agree more Let’s say I want to get your attention and you’re on the other side of…
Valeria Maltoni, who did a helpful post last year called 100 thoughts on marketing, has just posted 100 thoughts on social media. Great stuff.
I’ve been watching Mary Russell’s Twitter feed for several weeks, and it’s fascinating. Not because I’m a fan of the character — The Beekeeper’s Apprentice is still in my TBR pile, and I’m swamped with revisions on my own book…
Nettuts+, a site for web designers, has done a roundup of book-related designs they find inspiring — and it features our work! Justine Larbalestier’s site is the second one listed! I’m thrilled to have our work on the same list…
Author Justine Musk is writing a great series called “building your author platform even if you’re not published yet.” Part one explains why you should, and part two talks about what to do after you’ve created your blog.
We’ve just posted Alan DeNiro’s new site — just in time for the launch of his first novel! Congrats to Alan. I loved his short story collection and can’t wait to read Total Oblivion, More or Less.
The Writer’s Guide To Twitter covers everything: picking a username, the etiquette of following and retweeting, how to use hashtags and chats, spam, and more. This is a great series.
LibreDigital research confirms something we’ve always heard anecdotally: readers who check out online sample chapters are more likely to buy books.
Harlequin’s Malle Vallik always has excellent advice on social media. Her column today at Romancing the Blog is excellent: A great social media tool is the comment section of your blog or someone’s blog that you’ve identified as worth following….
MySpace has just introduced a beta feature that will let you sync your status with your Twitter account. Log in to your account and go to the ‘sync’ section. Give MySpace permission to use Twitter, and you’re done! You can…



